If you’re a start-up, carrying out effective market research will enable you to make informed decisions and reduce the risk of starting a new venture. Good market research will allow you to forecast financial outcomes, and develop a marketing strategy as well as being essential in creating business plans and applying for funding.
Here at the Business & IP Centre Sussex, we offer free access to business databases which will provide up-to-date market intelligence that you can use to make your business a success.
In this workshop, we’ll look at:
– An overview of market research
– Mintel
– IBIS World
– Statista
– Local Data Online
Join us at this interactive group workshop that will introduce you to these databases and let you have a play with their functions, filters and even export some reports.
A great workshop to allow you to begin your market research journey in the company of other start-up entrepreneurs and business owners.
The workshop is taking place at the Business & IP Centre in Jubilee Library, which is on the upper floor. Please feel free to arrive 10-15 minutes early so that we can begin promptly at the scheduled start time.
FAQs
What is your refund policy?
The majority of our events are free, but places are limited and events are usually oversubscribed. Please make sure you cancel your place if you are unable to attend.
Can I attend if I’m not a member of the library?
Absolutely! Any Sussex based business/person with a business idea is welcome. Though we always recommend joining the library as it’s free and will make accessing our databases, books and publications much easier.
How can I find out about any news & upcoming events?
So glad you asked – we have a newsletter! You can also follow us on Facebook, Twitter, Instagram and LinkedIn for news and updates.
Increase your chances of business success
The Business & IP Centre Sussex supports people to start, protect and grow their businesses. Come and access our free market research and intellectual property databases and take part in our regular programme of workshops and events.
We are here to support anyone in Sussex with a business idea or SME – whether in East Sussex, West Sussex or Brighton & Hove. Not your region? Find your local BIPC here to find out how they can help you: https://www.bl.uk/business-and-ip-centre/national-network