Research & Insight

“The idea of a research project immediately appealed to us, but we wouldn’t have considered that approach, or had the resources to pull it off, without the team’s help. It got us a foot in the door, directly helped us to reach a range of potential clients, and ultimately grow our business.”

“Anne-Fay was incredibly enthusiastic from the outset. She was curious about our challenge of bringing our niche creative coffee drinks into the marketplace, really delved and offered some extremely valuable opinions and research that will help guide Good Koffee for the foreseeable future.”

“We spoke to 27 HR directors that could have bought our product and we had insights from them, written down and audio… I realised that this was the most in-depth understanding of our market. Their guard was down, they were talking to an academic and telling us things that we never even thought of. It blew me away, and changed our approach to marketing.”